VFX – Lighting


In this post, I shall be experimenting with lighting and showing how I will be applying it to my own work within After Effects.

What could lighting be used for?

-Light, if placed intelligently, can also help the flow and composition of a shot. It draws the viewer’s eyes toward the light source, leaving the background darker with the attention solely on the main beam.

-Colour used within lighting can generate emotions and atmosphere in the audience, complementary colours such as blue, red, green and orange are commonly used to express this.

-Particles and other visual effects use light to enhance features of movement or actions that happen within the environment or character. Within my project, I would like to generate particles such as lightning from the character when they run, using colours and lights to show the strength of the speed.

I will mainly be using lighting to draw the audience to the product, using lights to create a glowing temptation of energy to sell the product. This will also help exaggerate the character’s movements within the shots by making a few adjustments it can make them disappear and reappear naturally with a fade. Lighting can also help a couple of scenes blend together, especially when my shots are combined over each other, using colour correction to line up the appearance.

To begin, I started off by making the main focus on the actual character within the scenes. The lighting that I’ll be using for this would mainly be a spotlight that fades and brightens over time to highlight the character’s energy while running. I found doing this relatively easy as once I had the right opacity, I would note the intensity figure and fluctuate this over the timeline, also making the position of the beam follows the character’s body.

A clip showing how the spotlight will track the character using the Y axis at a 90-degree angle.
The colour palette used within these scenes stretches with many shades of green, this green light will represent the energy and power the drink has given to the character, it’s the same scheme that will be used for anything energy-related lighting to exaggerate.
Spotlight 2, for this light source I mainly used the scale tool to make it seem like it’s glowing around the character with a slow flickering intensity to build up anticipation. The light grows stronger and then spreads across the whole screen quickly.

Result –

Light Experiment, Character Spot Light

By executing this experiment, I have realised how important lighting is within scenes. It helps express certain features of the character generating highlights around the body to stand out from the environment. When I add the particles to the clips, I shall develop and layer the lighting further using colour correction to merge them into reality. Colour correction sometimes isn’t enough however to achieve the best result so I make sure to always film in the same daylight lighting also to make this even more effective.

Here’s a different example of how I’ve used lighting to show energy within the character, I tried to create a path to follow around the eyes that spins and flickers scaling wider as the power builds up.

In the next post, I will be experimenting and making my own particles for my commercial using Adobe After Effects tools.

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